Breakout Growth Workshop

with Sean Ellis in Paris for the first time in years

Want to learn how to nail your company’s growth? Here’s your chance to work with the inventor of growth hacking, Sean Ellis, coming to Paris for a one-day intensive workshop.

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What is growth hacking ?

Growth Hacking is about accelerating sustainable business growth through rapid experimentation in product development, marketing and user experience.

Sean’s Growth Hacking workshop will help align your cross-functional team to apply growth hacking directly to your business.

While most businesses want to replicate the growth hacking approach used by Silicon Valley’s fastest-growing startups, many teams struggle to implement it in their own organization.

Sean Ellis, the inventor of growth hacking.

Sean Ellis is the co-author of Hacking Growth, which was published by Crown Business in 2017 (a division of Random House) and has been translated into 16 languages. He coined the term "growth hacking" in 2010, after using it to ignite breakout growth for several companies including Dropbox, Eventbrite, LogMeIn, and Lookout - each now worth billions of dollars. Today Sean helps companies around the globe accelerate customer and revenue growth through training, advising, workshops and keynote presentations. His work has been featured in the New York Times, the Wall Street Journal, WIRED, Fast Company,, TechCrunch and on MSNBC.


Who is this workshop for?

If your product is solving a real problem for a large market, and yet you're experiencing linear growth or even a slow-down, then you should have your cross-functional team - product managers, developers, designers, growth leads, marketeers, managers, and others, attend this workshop. Successful products present new and tough challenges. We've seen too many companies unable to capitalize on their success and fall out of relevance too soon. Don't become a part of this sad statistic.

With this workshop, Sean is able to provide hands-on help to your team with overcoming the typical challenges of Growth Hacking. The advising option can help lock in and maintain these habits. His insights are based on lessons learned applying Growth Hacking in the early days of many well-known startups and helping to drive growth transformation at successful enterprises like Microsoft and eBay.

What will you learn?

What are the program objectives?

The program will enable the team to effectively:

  • Determine a shared metric for driving sustainable growth success.
  • Construct a value delivery model for the five key growth levers to identify high leverage opportunities for rapid, sustainable growth acceleration.
  • Create company-wide alignment on how to best approach growth and avoid typical organizational hurdles to testing across key growth levers.
  • Execute a process for prioritizing, launching and analyzing experiments with the best potential for driving fast, sustainable growth impact.
  • Establish and maintain a consistent rhythm of growth testing and learning.
  • Determine executive KPIs to monitor team execution inputs that lead to sustainable growth outputs.
  • Begin laying the foundation for a company-wide culture of experimentation and growth.


There will be a keynote on the evening of October 2st and a workshop all day on October 3rd. All these events will take place in Paris


The Program Details

Morning: Board Team Session

Afternoon: Growth focused team working on the implementation

First Middle


12:30 - 15:00

12:30 – 1:00 Framework for Unleashing Breakout Growth

1:00 – 1:30 Unlocking Growth with Activation

1:30 – 2:00 Creating and Optimizing Referral Loops

2:00 – 2:30 Creating and Optimizing Engagement Loops

2:30 – 3:00 Funding Growth with Effective Revenue Loop

First Middle


9:00 - 10:40

9:00 – 9:20 Introduction: Breakout Success Companies

9:20 – 10:00 Keys to Driving Sustainable Growth

10:00 – 10:40 Understanding Your Value Delivery Engine

Last Middle


3:20 -

3:20 – 3:50 Expanding Growth with Acquisition

3:50 – 4:20 Finding Leverage: Setting Growth Objectives

4:20 – 5:00 Maintaining Testing Tempo with Growth Meeting

5:00 – 5:30 Executive Support and Bringing it All Together

Last Middle


10:50 - 12:00

10:50 – 11:20 Testing to Accelerate Value Delivery

11:20 – 12:00 A Company-Wide Culture of Growth


9:30 - 12:00am Morning SEO, and SEO hacks

1:00 - 3:00pm
Becoming a data expert

3:00 - 6:00pm Data science in Business


How much it costs?

Everything included

Our price includes all lectures and practical exercises. You’ll only need to bring a computer and your amazing mindset with you.

3 persons minimum

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Germinal is the leader in growth marketing in France. The one-year-old company is a high-frequency testing lab that focuses on testing acquisition channels to find and utilize the most effective ones for your business. They work with some of the most prestigious French firms and are about to attack the US market!

« We had the great pleasure of having Sean speaking at our event The Shift 2018, in Oslo, Norway. I must say. Sean is unique. He pulled off two stellar performances on stage, speaking about "Growth Hacking". He also did two full-day workshops which received great feedback. And he did a fireside chat about being an angel investor. Sean is a pro. His credible background and accomplishments only add to this. His expertise in growth is world class. But above all, Sean is a humble and fantastic person to be around. If I get the chance to hire him again, I will not hesitate. Sean is one of a kind. »

Lucas H. Weldeghebriel

Founder & CEO of